HYPERREAL

These snippets were created to display how I might approach AR technologies when exploring the bridge between digital and physical work. Being my first simulated AR pieces, I wanted to play about with animated visuals, create visual chaos and mimic pop-up ads similar to the style familiar throughout the 2010s and my early experience of the internet.

Heavily inspired by Keiichi Matsuda, these pieces explore the crossover between spaces and how the digital leaks into the physical. Using After effects and Giphy to knit visual collages I wanted to begin to explore how these contrasting visual elements would come together to create a hyperreal account of reality.